InMobi deceptively tracked the locations of hundreds of millions of consumers, including children, without their knowledge or consent to serve them geo-targeted advertising.
By William MacDonald*
In response to alleged industry inaction, Senator Jay Rockefeller (who plans to retire at the end of next year) recently reintroduced a bill, the "Do-Not-Track Online Act of 2013", that would require all Web browsers, online companies, and app makers to give users a choice of opting-out of being tracked online.