Florida Attorney General Bill McCollum has reached an agreement with T-Mobile concerning unauthorized billing for third-party charges on consumers' mobile phone bills. The settlement is the third in a continuing series of enforcement actions against mobile carriers relating to the charges assessed by third-party mobile content providers on customer's phone bills. The settlement requires T-Mobile to enforce what the state has determined to be various best practices regarding the advertising and marketing of content provider services. Read the Mobile Marketer article here.
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Marketers, advertisers, agencies and suppliers, among others, regularly seek Andy’s counsel regarding legal aspects of their advertising and promotional marketing businesses. He’s pragmatic and always looks for ...