Olshan Represents Bauer Hockey in its First-Ever Retail Operation
Bauer Hockey, the world's leading manufacturer of ice hockey equipment and a subsidiary of Performance Sports Group Ltd. (NYSE: PSG) (TSX: PSG), announced that it will open its first-ever Bauer Hockey "Own The Moment" retail experiences beginning this summer. The 20,000 plus square foot stores are all expected to include an indoor ice rink for customized fittings, that will allow customers the opportunity to try-before-you-buy. Bauer Hockey will open its first store in the Boston suburb of Burlington, Massachusetts in late summer and its second location in the Minneapolis area in the fall. Plans include opening an additional six to eight Bauer stores over the next several years in key hockey markets across the U.S. and Canada. Olshan represents Bauer in connection with its retail leasing endeavors, including the “Own The Moment” stores.
ABOUT BAUER HOCKEY Bauer Hockey is the world's most recognized designer, marketer and manufacturer of hockey equipment. Founded in Kitchener, Ontario in 1927, Bauer Hockey developed the first skate with a blade attached to a boot, forever changing the game of hockey. Since then, Bauer Hockey has continued to develop the most sought after products in the industry, including the widely successful SUPREME®, VAPOR® and NEXUS® lines of products. Performance Sports Group Ltd., the parent company of Bauer Hockey, is a publicly-traded company on the New York Stock Exchange and the Toronto Stock Exchange whose affiliates market products under the BAUER, MISSION, MAVERIK, CASCADE, INARIA, COMBAT and EASTON brand names.
Capabilities
Media Contact
Marketing Contact
Mizi Mehaj
Marketing & Administrative Manager
mmehaj@olshanlaw.com
212.451.2319