The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.
By William MacDonald*
Olshan is pleased to announce that it is now participating in the American Association of Advertising Agencies' (the "4As") Legal Consultants Program.
Two recent decisions clear up the issue of when an advertiser can be held legally responsible under the Telephone Consumer Protection Act (TCPA) for the illegal acts of its representatives.
Olshan will present a webinar called Cloud Computing: Keeping Employee, Customer and Confidential Information Safe on Wednesday, October 31, 2012, 12:30 - 1:30 p.m. EDT. CLE credit will be available for this complimentary program.
By William MacDonald*
Following our earlier post on this issue, the Federal Trade Commission (FTC) last Monday issued the long-awaited revised "Guides for the Use of Environmental Marketing Claims" (a/k/a the "Green Guides").
By William MacDonald*
Artist Arena, the operator of fan websites for music stars Justin Bieber, Rihanna, Demi Lovato, and Selena Gomez, has agreed to pay $1 million to settle Federal Trade Commission ("FTC") charges that it violated the Children's Online Privacy Protection Act ("COPPA") by improperly collecting personal information from children under 13 without their parents' consent.
By William MacDonald*
The Federal Trade Commission will announce final revisions to its "green" marketing guides on Monday, October 1, 2012, at 11:30 a.m. on the FTC's website,...
District of New Jersey Judge Renee Marie Bumb has placed an unusual requirement the Federal Trade Commission as a condition for approving a settlement the FTC wants to enter into with the marketers of a weight loss supplement.
By William MacDonald*
Following a public comment period, the Federal Trade Commission (FTC) has voted to approve a final order settling FTC charges that Myspace misrepresented its protection of users' personal information.
By William MacDonald*
Late last Friday a federal judge in California rejected a proposed settlement in response to a lawsuit claiming that Facebook's "Sponsored Stories" advertising program violated California law by publicizing users' "likes" of certain advertisers without paying them or giving them a way to opt out.
The Federal Trade Commission's (FTC's) Jewelry Guides explain to businesses how to avoid making deceptive claims about precious metal, pewter, diamond, gemstone, and pearl products, and when they should make disclosures to avoid unfair or deceptive trade practices.