Advertising Practice Group leader Andrew Lustigman presented at Practising Law Institute's program “Advertising Law Institute 2016” on September 22-23, 2016 in Chicago, IL and October 19-20, 2016 in San Francisco, CA. This program, which was updated to reflect current legal trends cutting across the advertising industry, addressed how new media outlets and the growing importance of social networking continued to create new challenges for advertisers, who are fighting harder than ever to preserve and increase market share and to reach their consumers effectively. Andrew specifically spoke to Promotions and Sweepstakes in the Digital Age and how the Internet, social and mobile media provide companies with many opportunities to promote their products and services, while adhering to numerous federal, state, and local laws that govern each digital sweepstakes or skill contest.
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Marketers, advertisers, agencies and suppliers, among others, regularly seek Andy’s counsel regarding legal aspects of their advertising and promotional marketing businesses. He’s pragmatic and always looks for ...