In the Global Business & Legal Seminars continuing legal education (CLE) seminar "Sweepstakes and Contests: All You Need To Know for Legal Compliance" Andrew B. Lustigman of the Lustigman Law Firm, discusses how to structure a legally compliant sweepstakes promotion. Some of the issues covered are how a compliant promotion differs from a lottery, eligibility considerations, drafting the rules, awarding prizes and selecting winners. They also discuss skill contests, essay contest rules, user-generated content, copyright issues (including the Digital Millenium Copyright Act) and the Communications Decency Act. Andrew Lustigman and Adam Solomon also discuss advertising the promotion, as well as litigation and enforcement actions.
This audio CLE program is online and should be of interest to advertising, corporate, Internet/e-commerce, business attorneys, whether they are in-house or outside counsel, transactional lawyers or litigators.
PartnerMarketers, advertisers, agencies and suppliers, among others, regularly seek Andy’s counsel regarding legal aspects of their advertising and promotional marketing businesses. He’s pragmatic and always looks for ...