The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.

Groupe SEB USA v. Euro-Pro, Case No. 14-137(WD Pa)

Plaintiffs Failed To Propose A Feasible Way To Identify Class Members

Pom Wonderful’s Lanham Act suit over pomegranate-blueberry drink to go forward.

Illinois court sides with text recipient over Path.

The appellate court has rejected the FTC’s argument that internal sales cannot be considered sales to ultimate users for purposes of a pyramid scheme analysis.

Data breaches continue to make headline news.

Case marks the first enforcement action against a crowdfunded project that has not delivered the goods promised.

The new FTC report “Data Brokers: A Call for Transparency and Accountability” proposes specific legislation as well as best practices.

The FiveFingers settlement illustrates the importance of having scientific or factual data to support specific health or safety claims in advertising.

Online businesses that interact with the EU need to carefully examine their practice to be sure that they are either not triggering EU Data Protection requirements or are in compliance therewith.

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